Bedfordshire Education Academy

Diploma / Higher Diploma in Sales & Marketing

Who is it for?
This Award is targeted at students in developing countries to allow them to obtain a practical and up-to date accredited Qualification in Sales & Marketing Management. This would enable students to upgrade their present skills and progress further onto Universities. 

How long is the course?
12 Months – Full Time

What is the qualification?
Diploma & Higher Diploma in Sales & Marketing Management

What are the entry requirements?
There are no formal entry requirements for students attempting this award. Nevertheless, students must be able
to demonstrate proficiency in English.

What will I study?
Students need to attempt to take a minimum of four modules per Semester. Three modules are compulsory. Furthermore, before the Award can be issued, students must complete at least one of the two optional modules successfully.
Below are the two lists of the modules that students can take in each semester:
Semester 1 – (6 Months)
1 Principles of Marketing - Mandatory Module
2 Sale Management  - Mandatory Module
3 Buyer Behaviour - Mandatory Module
4 Marketing Intelligence & Planning - Optional Module
5 Business Management - Optional Module

Semester 2 – (6 Months)
1 Social Marketing - Mandatory Module
2 Integrated Marketing Communications - Mandatory Module
3 Brads & Branding - Mandatory Module
4 Financial Management - Optional Module
5 Tourism Management - Optional Module

For more detail, log on to or to download the application forms.

What can I do next?
You can enrol into theProfessional & Graduate Diploma in sales & Marketing Management.